The logo of Jomoo Sanitary Ware: "JOMOO" is transliterated as Chinese characters "Jiumu", which originated from the title of Lin's remote ancestor clan.

 "Jiumu" stands for unstoppable, continuous and admiring in corporate culture, The perfect combination of these two words means modest and plain, hard-working and diligent, can also be interpretted as that Jomoo people's confidence and ideal to become a top sanitary ware manufacturer, to climb up the peak of world sanitary ware industry.

"JOMOO" logo is smoothly and simply sketched, the soft and flexible outline is easy to remember and identify, confirming to modern art concept.